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Awesome Emails – Massive Collection of Resources

awesome emails

A collection of awesome frameworks, templates, tools, workflows and many more to build better emails.

Table of Contents

Frameworks

  • MJML – MJML is a markup language designed to reduce the pain of coding a responsive email. 🔥
  • Foundation for Emails – Quickly create responsive HTML emails that work on any device & client. Even Outlook.
  • Email Framework – The HTML email framework developed to help you build responsive HTML email.
  • HEML – HEML is an open source markup language for building responsive email.
  • Acorn – A responsive email framework based on a golden ratio typography grid.
  • Pine – A 12 column grid, responsive email framework.
  • Maizzle – Rapidly prototype HTML emails with Tailwind CSS and advanced, email-specific post-processing.

Cheatsheets

Templates

Tools

  • caniemail – Can I email… Support tables for HTML and CSS in emails.
  • Topol – Create stunning responsive HTML e-mails in a minute.
  • MJML App – MJML official desktop app.
  • Rollover – Generates code for a Rollover Image that displays an alternative image when the email recipient hovers the cursor over the image.
  • Bulletproof Email Buttons – Design gorgeous buttons using progressively enhanced VML and CSS.
  • Bulletproof Background Images – Create rock-solid background images for your HTML email with some help from VML and CSS.
  • Stripo.email – Online drag-n-drop and HTML email builder to create professional and responsive email templates fast without any HTML skills.
  • MySigMail Card – A free drag & drop builder helps you create email templates intuitively and very quickly.
  • TestSubject – Test How Your Email Subject Lines Appear On The Most Popular Mobile Devices.
  • mailspice analytics – Email analytics add-on for all email services that provides deep insights into all of your email campaigns (works with all ESPs).
  • Alter.email – A free tool to help you inline CSS, remove unused CSS, clean up your text, add extra attributes to tags, add URL tracking parameters, minify, and even prettify HTML email.
  • Sensitive Subjects – Never send an embarrassing subject line!
  • Detergent – A tool to prepare the text for pasting into HTML: removes invisible Unicode characters (like ETX which can come from PSD files), encodes special characters (like turning £ into £) and improves typography.
  • EmailComb – Email-friendly unused CSS removal tool which does not parse and thus accepts mixed sources, including your ESP templating tags. Extras: CSS uglification and HTML/CSS minification (powered by HTML Crush).
  • HTML Crush – Email-friendly HTML minifier: limits lines to 500 chars. (best practice), respects Outlook conditional tags and accepts mixed sources, including ESP templating tags. Optionally, can only remove indentations (not touching line breaks).
  • Tabifier – Opposite of HTML Crush – a tool to beautify the indentation in HTML files. Works with mixed input sources, including your ESP templating tags.
  • Email Link Builder – Make mailto links that open email drafts with prefilled Recipients, Subject, Body and more.

Services

  • Mailchimp – MailChimp provides email marketing for more than 15 million people globally.
  • Mailjet – all-in-one Email Services Provider that allows businesses to send Marketing, Transaction Email and Email Automation.
  • Campaign monitor – Campaign Monitor makes it easy for you to create, send, and optimize your email marketing campaigns.
  • Sendgrid – Delivering your transactional and marketing email through one reliable platform.
  • Postal – A fully featured open source mail delivery platform for incoming & outgoing e-mail.
  • SparkPost – Your application’s emails: Delivered on time and to the inbox.
  • Mautic – Mautic Marketing Automation. Build smarter campaigns – and build them faster – with marketing automation that’s quick to learn, simple to use, and easy to iterate.
  • Mailgun – Transactional Email API Service For Developers.
  • eSputnik – eSputnik is a marketing automation system trusted by more than 30 thousand loyal customers worldwide to send more than a billion emails every month.
  • Postmark – Lightning fast delivery for your application emails. Postmark delivers your transactional email to customers on time, every time
  • ImprovMX – Create free email aliases for your domain name.

Self-Hosted Services

  • iRedMail – Easy to install open source mail server solution
  • Mail-in-a-box – Lets you become your own mail service provider in a few easy steps.
  • mailcow – The mailserver suite with the ‘moo’. An easy to use dockerized selfhosted email solution.
  • Mailtrain – Self Hosted Newsletter App Built on Top of Nodemailer.
  • Mautic – Mautic Marketing Automation. Build smarter campaigns – and build them faster – with marketing automation that’s quick to learn, simple to use, and easy to iterate.
  • Modoboa – A solution to quickly deploy and manage a complete email server, compatible with latest standards and optimized for delivery and reputation protection.
  • Poste.io – Complete mailserver built in one docker container.
  • SimpleLogin – Self-hosted email alias solution.

Workflows

Articles

Design

  • CSS Support – A complete breakdown of the CSS support for every popular mobile, web and desktop email client on the planet.
  • Email Template Guide – Using a modular email template system
  • Mail Servers Best Pratices – This guide is a brief summary of email best practices that we have learned from managing mail servers.
  • Stylecampaign – I looked at the navigation of 50 responsive retail emails. Here is a breakdown of the patterns I discovered.

Blogs

Copy

Resources

Inspirations

Statistics

Testing

  • PutsMail – Free tool to test your HTML emails before sending them!
  • Litmus – Test and track your emails with Litmus
  • Campaign Monitor – Test your design in all the different email client with Campaign Monitor.
  • Grunt Litmus – Send email tests to Litmus with grunt
  • Gulp Litmus – Send email tests to Litmus with gulp
  • MailTrap – A Fake SMTP Server to Test, View and Share emails without spamming real customers.
  • testmail.app – A fake SMTP server with unlimited mailboxes and a GraphQL API for automating end-to-end tests.
  • MailHog A local fake SMTP server (based on Go)
  • MailCatcher A local fake SMTP server (based on Ruby)
  • Email Privacy Tester – A tool to test your email client’s priacy features (loading remote content)
  • Mail Tester – Test the Spammyness of your Emails
  • Sendtest.email – Test your HTML email, ⚡4email, or text version before sending. Privacy-focused, no sign-up required!

Learning


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